Over the last couple of months Kernel has had the pleasure of developing various types of communication for Frelsens Hær (The Salvation Army) in Denmark. The tasks range from direct marketing, PR and newspaper ads to merchandise, special events and donation ideas and concepts. The aim is to inspire people to support the social work of Frelsens Hær financially, so the organization can meet the increasing demand for help via its clinics, shelters and social programmes. Frelsens Hær works 24/7 Read More...

At Kernel we are proud to have helped Djurs Sommerland attract a record 662,000 visitors in 2011 and achieve a growth rate of 15%. The amusement park is now the fifth most visited attraction in Denmark and it has become the second most visited tourist attraction outside of Copenhagen. Kernel has worked with Djurs Sommerland since 2007, where we developed a new brand strategy expressed in the strapline “Vi elsker legebørn” (Let’s play). From the 2008 season up until today, Read More...

More than ever consumers expect variety, convenience and quality tiering in the food categories. How can you develop strategies to stay ahead of the competition in your category? Paul Iddon is Kernel’s British specialist in category tiering, brand portfolio strategy and packaging design and he has developed and implemented strategies for several global brands within the food industry. Make your reservation now Date: Thursday 27 October 2011. Time: 9.00 to 12.00 Place: Toldkammeret, Nordhavnsgade 1-3, st. th., 8000 Aarhus C Read More...

Spring and summer are seasons of growth – and this year even more so than usual at the rapidly growing Kernel. Besides opening for business in Copenhagen, the Aarhus office has welcomed five new employees with the experience and skills needed to meet client demands and reach the agency’s ambitious targets. Four of the new faces come from the now defunct Scanad, while the fifth has been headhunted from one of Denmark’s major industrial players. Anne Hindrichsen, project manager Until Read More...

Following the recent opening of an office in Copenhagen, to add to offices in Manchester and Aarhus, the Kernel branding agency has carried out an organizational change that will facilitate cooperation between its three offices and ensure continued growth. Managing Director Peer Brandholt, who has previously handled administrative tasks at Kernel’s office in Aarhus, will as of today assume an executive position as CEO for all three offices. Day-to-day administrative responsibilities in Aarhus will therefore be transferred to Rune Dalgaard, Read More...

With offices in Aarhus and Manchester respectively, Kernel has had an international profile since day one and with the opening of an office in Copenhagen the agency strengthens both its national and international position. Since 1 July Kernel has been laying the groundwork for the opening of the office in Vester Voldgade in Copenhagen on 16 August. Since its start in 2006, the branding agency from Aarhus has grown strong and with more influential customers in its portfolio, Kernel is Read More...

Kernel (DK) in Aarhus has moved to a new office location at the old customs house on the waterfront in Aarhus. We look forward to welcoming both existing and new clients to our fantastic new offices. Our new address is: KERNEL A/S (DK) Toldkammeret Nordhavnsgade 1-3, st.th. Dk-8000 Aarhus C T: +45 8620 4300

Cembrit has chosen its new strategic agency Kernel because of its strong strategic and tactical profile and considerable experience in developing integrated marketing campaigns both locally and globally. Cembrit is Europe’s largest dedicated manufacturer and distributor of fibre-cement products and is present in 16 European markets. The ambition is to strengthen the Cembrit brand internationally and shift the perception of fibre-cement towards the contemporary and innovative. As new strategic agency, Kernel will assist in further developing Cembrit’s international brand strategy. Read More...

Kernel is proud to announce that one of the world’s leading companies in heating solutions is now part of our client roster. Kernel has won Danfoss Heating Solutions in a pitch against two other agencies and we look forward to applying our vast BTB experience to the communication tasks of this prestigious client. “We chose Kernel because of their distinct approach to relevant communication”, says Glenn Kristiansen, Marketing Director of Danfoss Heating Solutions. “Kernel stood out because they didn’t come Read More...

We are pleased to welcome Camilla Hindsgaul Hansen to the Kernel team. Camilla is a senior strategist and consultant with 6 years of agency experience in handling large btb and btc clients such as Grundfos, Danfoss, AAK, Kirsch og tvis køkkener. “We have put serious efforts into our search for the right profile for this position and we are confident that Camilla and Kernel is a perfect match” says Strategic Director and Partner, Rune Dalgaard.